Information Collection & Use
When you visit our Site, we collect certain basic, non-personal information about you and your browser. Examples of such non-personal information that is collected include: what type of browser and operating system you are using, how long you remained on our Site, and what pages you looked at while here. This non-personal information is anonymous and helps us understand how visitors browse our Site so that we can make their shopping experience better.
In order for you to place orders, make purchases, make reservations, interact with LFW, or have access to certain features of the Site, you will also be asked to register a username and password combination of your choosing, and to provide certain personal information. This information will include but is not limited to, your name, email address, age or date of birth, payment information, shipment address, as well as similar information about a gift or other purchase recipient. This information is stored in our systems, as discussed below, in order to facilitate your future use of our Site for its various purposes.
You are responsible for maintaining the confidentiality of your user name and password for this Site. You will also be responsible for all activity on the Site performed under your user name and password, whether or not authorized by you. You agree to immediately notify LFW of any unauthorized use of your user name or password.
We are legally required to verify your age prior to selling you any alcoholic beverage. If you wish to purchase any alcohol containing beverage from us, you may be required to provide personal information sufficient to verify that you are over the legal age to purchase in your location. If you do not provide information to verify that you are over 21 years of age, we cannot provide any services to you. We also cannot ship any product to you if you do not provide an address at which a person over the legal age is available to receive the product.
Information from Third Parties
We may also collect supplemental information during your use of the Site including data which you provide or make available during your use of the site (i.e., IP address), and data from third parties, such as our affiliates, marketing firms, data vendors, or address verification services. For example, if you change your address and fail to advise us, we may verify your address through a third party address verification company.
LFW uses personal information to facilitate our visitors’ use of the Site, as well as to enable us to process, fulfill, and deliver purchases.
We also use this personal information to better understand our customers and to better tailor or enhance the goods and services we offer. We may also use personal information as we believe to be necessary or appropriate to protect our rights, safety, or property, and as required by law.
We may send communications about our products, events, or promotional offers offered by us from time to time to your email address or other contact information provided by you. If you do not want to receive such communications from us, you may opt-out from them at any time by sending an email to email@example.com.
We also collect information from you by using cookies. Cookies help us analyze web traffic and allow web applications to be customized for you. This helps us tailor your experience to your specific needs and preferences by gathering and remembering information about your preferences. Most web browsers automatically accept cookies.
If you prefer to prevent your computer from accepting cookies, please follow your Internet browser’s steps for doing so, however please be aware that then you may not be able to use the full functionality of this Site.
Do Not Track Signals
Some browsers have incorporated “do not track” features to enable users to make privacy and security choices. By using these settings, your browser may send a signal to our website not to collect tracking information. Please note that The Site does not respond to “do not track” signals as cookies are necessary to complete the sales transaction.
Disclosure of Information
Storage & Security
We make reasonable efforts to keep personal information about you behind a secure firewall in our customer database and maintain reasonable security measures at our physical facilities to protect against the unauthorized access, use, destruction, modification, or disclosure. Any sensitive information (such as credit card numbers) that we collect from you is encrypted with SSL, a standard internet security measure. We also take reasonable steps to protect user data offline as well by restricting access to information to only those employees (for example, a customer service representative) who need the information to perform a specific job.
Although we work with third parties, such as outside shipping companies to ship orders and credit card processing companies to bill users for goods and services, those third parties we share your information also have obligations to keep any information they receive confidential, maintain the privacy of all our customers, and only use information provided to them to provide services on behalf of LFW and the customer.
Although we make efforts to protect the security of your information and our system, due to the inherent open nature of the Internet, no transmission via the Internet can be guaranteed to be 100% secure. As a result of this and other factors beyond our control, we cannot guarantee the security of the information that you transmit to or through our Site. Therefore, you assume that risk by using the Site.
Questions & Information Requests
You have the right to request that we disclose to you the categories and specific personal information that we collect about you, as well as (i) the categories of sources from which the information is collected, (ii) the business purposes for collecting the information, and (iii) the categories of third parties with which the information is shared. You have the right to request that we provide you with a copy of this information, which request we will comply with promptly upon reasonable verification.
You also have the right to request that we delete the information we have collected. We will comply with verified deletion requests to the extent required to under applicable law, and will direct our service provides to do the same. For example, we will not delete personal information that is reasonably necessary to complete the transaction for which the information was collected in the first place.